{"id":10703,"date":"2026-09-11T21:22:59","date_gmt":"2026-09-11T18:22:59","guid":{"rendered":"https:\/\/handoli.com\/index.php\/2026\/09\/11\/ocharleys-survived-more-than-50-years-brand-awareness-couldnt-save-it\/"},"modified":"2026-09-11T21:22:59","modified_gmt":"2026-09-11T18:22:59","slug":"ocharleys-survived-more-than-50-years-brand-awareness-couldnt-save-it","status":"publish","type":"post","link":"https:\/\/handoli.com\/index.php\/2026\/09\/11\/ocharleys-survived-more-than-50-years-brand-awareness-couldnt-save-it\/","title":{"rendered":"O\u2019Charley\u2019s Survived More Than 50 Years. Brand Awareness Couldn\u2019t Save It"},"content":{"rendered":"<p>The chain had decades of name recognition and still ran out of customers. There\u2019s a hard marketing lesson in that.<\/p>","protected":false},"excerpt":{"rendered":"<p>The chain had decades of name recognition and still ran out of customers. There\u2019s a hard marketing lesson in that.<\/p>\n","protected":false},"author":1,"featured_media":10704,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[1],"tags":[],"class_list":["post-10703","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-explore"],"_links":{"self":[{"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/posts\/10703","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/comments?post=10703"}],"version-history":[{"count":0,"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/posts\/10703\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/media\/10704"}],"wp:attachment":[{"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/media?parent=10703"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/categories?post=10703"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/tags?post=10703"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}