{"id":17300,"date":"2026-11-04T20:15:00","date_gmt":"2026-11-04T17:15:00","guid":{"rendered":"https:\/\/handoli.com\/index.php\/2026\/11\/04\/people-used-to-love-p-f-changs-inside-the-billion-dollar-bet-to-bring-them-back\/"},"modified":"2026-11-04T20:15:00","modified_gmt":"2026-11-04T17:15:00","slug":"people-used-to-love-p-f-changs-inside-the-billion-dollar-bet-to-bring-them-back","status":"publish","type":"post","link":"https:\/\/handoli.com\/index.php\/2026\/11\/04\/people-used-to-love-p-f-changs-inside-the-billion-dollar-bet-to-bring-them-back\/","title":{"rendered":"People Used to Love P.F. Chang\u2019s. Inside the Billion-Dollar Bet to Bring Them Back"},"content":{"rendered":"<p>When a brand\u2019s most loyal customers talk about it in the past tense, great advertising isn\u2019t enough. Here is how P.F. Chang\u2019s is rethinking the dining room.<\/p>","protected":false},"excerpt":{"rendered":"<p>When a brand\u2019s most loyal customers talk about it in the past tense, great advertising isn\u2019t enough. Here is how P.F. Chang\u2019s is rethinking the dining room.<\/p>\n","protected":false},"author":1,"featured_media":17301,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending","footnotes":""},"categories":[1],"tags":[],"class_list":["post-17300","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-explore"],"_links":{"self":[{"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/posts\/17300","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/comments?post=17300"}],"version-history":[{"count":0,"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/posts\/17300\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/media\/17301"}],"wp:attachment":[{"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/media?parent=17300"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/categories?post=17300"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/handoli.com\/index.php\/wp-json\/wp\/v2\/tags?post=17300"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}